Privacy Policy
Last updated: May 9, 2025
1. Who we are
AdPhenix (https://adphenix.com) is a paid-media campaign management platform built and operated by AdPhenix, Brazilian company registration (CNPJ) 29.428.610/0001-72. This Privacy Policy describes how we collect, use and protect your personal data, in compliance with the Brazilian General Data Protection Law (LGPD, Law No. 13.709/2018).
2. Data we collect
Account data
Full name, e-mail address and password (stored as an irreversible hash) to create your account.
Ad platform integration data
When you connect an advertising platform (Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, X Ads), we receive OAuth 2.0 access tokens. Those tokens are encrypted with AES-256 and used solely to manage campaigns on your behalf. We never store your passwords for those platforms.
Usage data
Logs of actions taken on the platform (campaign creation, publishing), session data and IP address for security purposes.
Payment data
Payments are processed by Stripe. AdPhenix does not store credit card data. See the Stripe Privacy Policy.
3. How we use your data
- Create and manage advertising campaigns on the platforms you connected
- Authenticate you and keep your session active
- Send notifications about campaign status (transactional e-mail)
- Process subscription payments through Stripe
- Improve the platform using aggregated, anonymised usage data
- Comply with legal and regulatory obligations
4. Data sharing
Your data is shared only with:
- Google, Meta, LinkedIn, TikTok, X (Twitter): to create and manage campaigns via their APIs, as authorised by you through OAuth
- Stripe: for payment processing
- Infrastructure providers (hosting, database): under confidentiality and data protection agreements
We do not sell, rent or share your personal data with third parties for marketing purposes.
5. Data security
- OAuth access tokens encrypted with AES-256
- Passwords stored with bcrypt hashing (irreversible)
- HTTPS/TLS on every connection
- Data access restricted by session authentication
- Audit logs of administrative actions
6. Data retention
Your data is retained while your account is active. When you request account deletion, we erase your personal data within 30 days, except for records we must keep by law (e.g. tax records, for up to 5 years).
7. Your rights (LGPD)
You have the following rights over your personal data:
- Access: request a copy of the data we hold about you
- Correction: correct incomplete, inaccurate or outdated data
- Deletion: request erasure of your personal data
- Portability: receive your data in a structured format
- Withdrawal: withdraw consent at any time
- Objection: object to processing in certain situations
To delete your account and your data, see the data deletion instructions. For the other rights, contact us at privacidade@adphenix.com
8. Use of data from Google APIs
AdPhenixβs use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
In practice: data obtained from the advertising APIs is used only to operate the features you request on the platform. We do not sell it, we do not use it for advertising, and we do not use it to train artificial intelligence models.
9. Cookies
We use essential cookies for authentication (session) and security cookies (CSRF). We do not use third-party tracking cookies for advertising.
10. Children
AdPhenix is not intended for anyone under 18. We do not knowingly collect data from children or adolescents.
11. Changes to this policy
We may update this policy from time to time. We will notify you by e-mail or through a notice on the platform when changes are material. Continued use after the notice constitutes acceptance.
12. Contact and DPO
Data Protection Officer (DPO):
AdPhenix
E-mail: privacidade@adphenix.com
AdPhenix - CNPJ 29.428.610/0001-72